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Home Care and I&I

Brighten up your day

Every consumer's favorite piece of clothing has one enemy: Grayness. Lavergy® C Bright 100 L interacts with other selected BASF ingredients to keep fabrics from turning gray. Whether white or colored, cotton or synthetic fibers – clothes look like new even after multiple washes.

Hot results with a cool wash

Some stuff is really tough: baby food, egg, or blood stains. But there is a way to handle even the most challenging stains. Adding the power of our proteases Lavergy® Pro you can meet these needs and even more. Our combination of enzymes and further Home Care and I&I ingredients enables the next level of low temperature washing.

Unleashing the power of sustainability

Eco-aware consumers choose sustainable products for washing and cleaning – and expect them to do the job perfectly. With solutions by BASF you can satisfy your customers on both counts. The new Trilon® generation is now even more sustainable.

Hard on stains, soft on skin, kind to the environment

Gentle on skin, powerful in the wash and friendly to the environment: All this offers the skin-friendly laundry solution of BASF. The detergent solution is based on a combination of tried and tested ingredients teamed with eco-friendly products. The result is dazzlingly clean laundry – without having to compromise on detergent performance.

Home Care and I&I

Brighten up your day

Every consumer's favorite piece of clothing has one enemy: Grayness. Lavergy® C Bright 100 L interacts with other selected BASF ingredients to keep fabrics from turning gray. Whether white or colored, cotton or synthetic fibers – clothes look like new even after multiple washes.

Hot results with a cool wash

Some stuff is really tough: baby food, egg, or blood stains. But there is a way to handle even the most challenging stains. Adding the power of our proteases Lavergy® Pro you can meet these needs and even more. Our combination of enzymes and further Home Care and I&I ingredients enables the next level of low temperature washing.

Unleashing the power of sustainability

Eco-aware consumers choose sustainable products for washing and cleaning – and expect them to do the job perfectly. With solutions by BASF you can satisfy your customers on both counts. The new Trilon® generation is now even more sustainable.

Hard on stains, soft on skin, kind to the environment

Gentle on skin, powerful in the wash and friendly to the environment: All this offers the skin-friendly laundry solution of BASF. The detergent solution is based on a combination of tried and tested ingredients teamed with eco-friendly products. The result is dazzlingly clean laundry – without having to compromise on detergent performance.

Care Creations®

The original APG® from BASF

Join us in celebrating 25 years of BASF APG® in Europe with outstanding, sustainable quality – and profit from the “green and clean” trend.

BASF's Care Creations® EcoSun Pass

Consumers are increasingly aware of the impact sunscreens can have on the environment.
Use BASF's Care Creations® EcoSun Pass to receive revealing perceptions on the eco-balance of your products.

Lamesoft® Balance - Stabilize and enhancing rinse-off formulations

Lamesoft® Balance is a natural based, cold processable compound specifically designed to stabilize opacifying wax dispersions in personal care rinse-off products.
It meets today's demand for eco-friendly ingredients and thus addresses the needs of environmental-conscious consumers.

SCALPOSINE – The detox ritual for healthy scalp

Urban lifestyles can cause dandruff, greasy hair and itchy sensations. That's why consumers are excited about hair care products that encourage a healthy scalp. Scalposine, a new active ingredient from BASF, is proven to soothe and purify the scalp by decreasing the production of sebum and replenishing beneficial microbiota.

Care Creations®

The original APG® from BASF

Join us in celebrating 25 years of BASF APG® in Europe with outstanding, sustainable quality – and profit from the “green and clean” trend.

BASF's Care Creations® EcoSun Pass

Consumers are increasingly aware of the impact sunscreens can have on the environment.
Use BASF's Care Creations® EcoSun Pass to receive revealing perceptions on the eco-balance of your products.

Lamesoft® Balance - Stabilize and enhancing rinse-off formulations

Lamesoft® Balance is a natural based, cold processable compound specifically designed to stabilize opacifying wax dispersions in personal care rinse-off products.
It meets today's demand for eco-friendly ingredients and thus addresses the needs of environmental-conscious consumers.

SCALPOSINE – The detox ritual for healthy scalp

Urban lifestyles can cause dandruff, greasy hair and itchy sensations. That's why consumers are excited about hair care products that encourage a healthy scalp. Scalposine, a new active ingredient from BASF, is proven to soothe and purify the scalp by decreasing the production of sebum and replenishing beneficial microbiota.

Presentations

Wednesday, October 28, 2020

Home Care and I&I

From 11:15am to 11:30am CET

Anti-Graying Solution – Save Resources and be More Convenient

Presenter:

Dr. Antoine Beziau

Location:

Room 3

From 11:30am to 11:45am CET

Less is More – for a Sustainable Future

Presenter:

Dr. Gabriele Boenemann

Location:

Room 3

From 2:30pm to 2:45pm CET

Skin-Friendly Solutions: Gentle on Skin, Kind to the Environment and Powerful Against Stains

Presenter:

Dr. Maria de Moragas

Location:

Room 3

Care Creations®

From 11:30am to 12:00pm CET

Understand scalp microbiota to tackle scalp conditions

Presenter:

Dr. Torsten Clarius

Location:

Forum Cosmeticum: Room 1

From 3:00pm to 3:30pm CET

EcoSun Pass: A tool to evaluate the ecofriendlyness of UV filters in sunscreen products

Presenter:

Dr. Sascha Pawlowski

Location:

Forum Cosmeticum: Room 1

From 12:15pm to 12:30pm CET

Lamesoft Balance: A natural way to stabilize performance wax dispersions in rinse-off applications

Presenter:

Anja Stork

Location:

Forum for Innovation: Room 2

News Releases

SEPAWA 2020: BASF showcases sustainable solutions on virtual platform

This year, the SEPAWA congress, one of the largest congresses for the detergents and cleansers as well as cosmetics and perfumery industry in Europe, is breaking new ground: This year's exhibition is to be hosted digitally. On the virtual SEPAWA platform, BASF and its European distribution organization BTC Europe will present sustainable solutions for applications in the home care, industrial & institutional cleaning and personal care markets from October 28 to 30.


BASF strengthens detergent enzyme technology by expanding its Lavergy® enzyme product line

With the latest expansion of its enzyme portfolio, BASF is stepping up its game as an innovation leader and provider of key ingredients for the home care and I&I industry. Enzymes are essential ingredients of modern detergent formulations. For effective removal of the stains resulting from life's little accidents and everyday spills, enzymes are indispensable – and help to meet consumer demand for products that are convenient to use and gentle on the environment.